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  • SALE
    13 FISHING BFF BLUNT FORCE FINESSE WORM 13 FISHING BFF BLUNT FORCE FINESSE WORM

    13 FISHING BFF BLUNT FORCE FINESSE WORM

    Nothing is more reliable than your B.F.F. A tail high floating presentation creates the ideal profile for rearmost waggle enhancement. Both durable and attractive, this ally will always be there when you need it. The prevailing musk you may notice is...
    Was: $8.49
    Now: $5.09
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  • BOOYAH PAD CRASHER FROG

    BOOYAH PAD CRASHER FROG

    There's nothing like fishing the weeds and slop, and nothing like the surprise and violence of a big bass crashing through the thick stuff to eat your frog. The Booyah Pad Crasher's soft plastic is just the right consistency to ensure solid, consistent...
    $13.49
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  • FINESSE WORM 8-PK FINESSE WORM 8-PK

    FINESSE WORM 8-PK

    NED RIG STYLE Sometimes in fishing, less is more. The Finesse Worm is a clean and simple lure that consistently puts fish in the boat, even when it seems they just don’t want to bite. Cast it out, let it sink to the bottom, and wait for a few...
    $8.95
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  • GAMAKASTU SPLIT SHOT/DROP SHOT HOOK GAMAKASTU SPLIT SHOT/DROP SHOT HOOK

    GAMAKASTU SPLIT SHOT/DROP SHOT HOOK

    Gamakatsu’s legendary Split Shot/Drop Shot Hooks are the ultimate hook for finesse fishing. Our Split Shot/Drop Shot Hooks have the ideal shape and shaft length so you get the most out of your plastics cast-after-cast. And, their specially-designed...
    $5.49
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  • GAMAKATSU OFFSET SHANK WORM EWG HOOK

    GAMAKATSU OFFSET SHANK WORM EWG HOOK

      Gamakatsu’s most popular and versatile hook, the legendary EWG worm hook is the gold standard in high performance wide gap hook designs. This hook fishes a Senko to perfection. Use it to pitch a Brush Hog or Sweet Beaver to shoreline...
    $6.49
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  • GAMAKATSU WEIGHTED SUPERLINE EWG 1/16 OZ

    GAMAKATSU WEIGHTED SUPERLINE EWG 1/16 OZ

    Gamakatsu’s most popular worm hook would have to be the EWG. It was only a matter of time before they designed a new version, the “Weighted Superline EWG”. Developed with the braided line fishermen in mind, it was designed with a...
    $9.95
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  • LARGEMOUTH BASS LARGE DECAL LARGEMOUTH BASS LARGE DECAL

    LARGEMOUTH BASS LARGE DECAL

    Aggressive, and hard fighting these fish should be on every anglers bucket list.Decals Feature & Size:Largemouth BassDecal size is approximately 7" inchesFull tag size: 8" x 3.5" inches
    $8.95
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  • MUSTAD ELITE BALLBH746 JIGHEAD MUSTAD ELITE BALLBH746 JIGHEAD

    MUSTAD ELITE BALLBH746 JIGHEAD

    The Mustad Ball Jig Head are the product of 18 months of development and intensive work with Mustad pro staffers. Mustad used a proprietary injection Molding technique to create these 100% unique jig heads. The fishing technique can be varied endlessly,...
    $6.95
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  • POWERBAIT MAX SCENT CHIGGER CRAW POWERBAIT MAX SCENT CHIGGER CRAW

    POWERBAIT MAX SCENT CHIGGER CRAW

    The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...
    $11.95
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  • RAPALA BX JOINTED MINNOW 3.5" RAPALA BX JOINTED MINNOW 3.5"

    RAPALA BX JOINTED MINNOW 3.5"

    The BX® Series of lures from Rapala combine the lively, responsive action our balsa lures offer, with the option to fish them in the most extreme, rugged conditions. Recognized by Field & Stream as "Best of the Best" 2013 Lure, they're the...
    $17.95
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  • RAPALA COUNTDOWN 1" LURE RAPALA COUNTDOWN 1" LURE

    RAPALA COUNTDOWN 1" LURE

    Sinking at a consistent rate of one foot per second, the Rapala CountDown® allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown® can get you to...
    $12.49
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  • RAPALA COUNTDOWN 1.5" LURE RAPALA COUNTDOWN 1.5" LURE

    RAPALA COUNTDOWN 1.5" LURE

    Sinking at a consistent rate of one foot per second, the CountDown® allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown® can get you to them...
    $12.95
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  • RAPALA COUNTDOWN 2" LURE RAPALA COUNTDOWN 2" LURE

    RAPALA COUNTDOWN 2" LURE

    Sinking at a consistent rate of one foot per second, the CountDown® allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown® can get you to them...
    $13.95
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  • RAPALA COUNTDOWN ELITE HARDBAIT RAPALA COUNTDOWN ELITE HARDBAIT

    RAPALA COUNTDOWN ELITE HARDBAIT

    The Rapala CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure. It features the legendary controlled slow-sinking method of the original CountDown®. The new CountDown® Elite is built with a modern...
    $18.49
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  • RAPALA CRUSHCITY  CLEANUP CRAW RAPALA CRUSHCITY  CLEANUP CRAW

    RAPALA CRUSHCITY CLEANUP CRAW

    Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack.  
    $8.95
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  • RAPALA CRUSHCITY CREEPER RAPALA CRUSHCITY CREEPER

    RAPALA CRUSHCITY CREEPER

    The Creeper™ is a small package but a big "Meeny". Multispecies appeal, mimicking any forage and a Canadian staple. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds softness...
    $8.95
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  • RAPALA CRUSHCITY HEAVY HITTER RAPALA CRUSHCITY HEAVY HITTER

    RAPALA CRUSHCITY HEAVY HITTER

    Heavy Hitter™ is the full contact brute you throw into the heaviest cover, to chase the nastiest, biggest fish. Designed to have a large profile and aggressive action to draw strikes from afar.  Super TPE (Thermoplastic Elastomer) -...
    $10.95
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  • RAPALA CRUSHCITY NED BLT SOFTBAIT RAPALA CRUSHCITY NED BLT SOFTBAIT

    RAPALA CRUSHCITY NED BLT SOFTBAIT

    Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds softness and shape for ice...
    $8.95
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  • RAPALA CRUSHCITY THE JERK RAPALA CRUSHCITY THE JERK

    RAPALA CRUSHCITY THE JERK

    Coast to Coast, The Jerk™ is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators.  Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold...
    $8.95
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  • RAPALA CRUSHCITY THE MAYOR RAPALA CRUSHCITY THE MAYOR

    RAPALA CRUSHCITY THE MAYOR

    To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied on all season long to handle almost any...
    $8.95
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  • RAPALA CRUSHCITY THE SUSPECT RAPALA CRUSHCITY THE SUSPECT

    RAPALA CRUSHCITY THE SUSPECT

    Big results in a small package, The Suspect™ satisfies the tastebuds of panfish and trout to the biggest bass in the lake.  Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold...
    $8.95
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  • RAPALA HUSKY JERK RAPALA HUSKY JERK

    RAPALA HUSKY JERK

    Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending/Neutral Buoyancy Long-Casting...
    $10.49
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  • RAPALA JIGGING RAP RAPALA JIGGING RAP

    RAPALA JIGGING RAP

    Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profile. Single reversed hooks with center treble and eyelet, this bait can also be bottom bounced, yo-yo...
    $8.95
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  • RAPALA JOINTED - 2 INCH RAPALA JOINTED - 2 INCH

    RAPALA JOINTED - 2 INCH

    With a slight exaggeration of the unique Rapala “baitfish in distress” swimming action, the Jointed® gets the undivided attention of otherwise disinterested gamefish. This articulated, or “broken-back” bait can be fished...
    $14.49
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  • RAPALA JOINTED 2.75" HARDBAIT

    RAPALA JOINTED 2.75" HARDBAIT

    With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise disinterested gamefish. This articulated, or "broken-back" bait can be fished top-to-bottom. Swimming...
    $14.95
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  • RAPALA OG ROCCO 5 RAPALA OG ROCCO 5

    RAPALA OG ROCCO 5

    Designed by Ott Defoe, the expert lure builder and Bassmaster Classic Champion, the Ott’s Garage Rocco continues the esteemed OG line-up! Made from premium balsa wood, the round-shaped Rocco is an extremely buoyant crankbait with a medium-wobbling...
    $16.49
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  • SALE
    RAPALA ORIGINAL FLOATING RAPALA ORIGINAL FLOATING

    RAPALA ORIGINAL FLOATING

    The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the...
    $11.95 - $15.49
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  • RAPALA RATTLIN' RAP RAPALA RATTLIN' RAP

    RAPALA RATTLIN' RAP

    Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune" with nature. This secret of sound combined with the legendary Rapala® "wobble" is what make this...
    $8.95
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  • RAPALA SCATTER RAP COUNTDOWN RAPALA SCATTER RAP COUNTDOWN

    RAPALA SCATTER RAP COUNTDOWN

    Baitfish skitter and scatter when they are pursued by predators – it's this erratic and evasive action that triggers the strike. Made of balsa, with a custom Scatter Lip, the Scatter Rap® CountDown® consistently swims with that erratic...
    $15.49
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  • RAPALA SKITTER WALK RAPALA SKITTER WALK

    RAPALA SKITTER WALK

    Superior construction assures a perfect swimming bait right-out-of-the-box. Toss it out. Pump. Reel. Pump. Reel. You're "Walking-the-Dog." Weighted tail keeps bait in natural position even at rest. Large internal rattles create a rhythmic side-to-side...
    $16.95
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  • RAPALA ULTRA LIGHT MINNOW RAPALA ULTRA LIGHT MINNOW

    RAPALA ULTRA LIGHT MINNOW

    Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait. Slow-sinking, it is designed to work from 2-3 feet in the water column. An excellent choice...
    $12.49
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  • RIVER WORM 2" RIVER WORM 2"

    RIVER WORM 2"

    SUPER REALISTIC Anglers will be hard pressed to tell the difference between the River Worm and the real thing. Designed to imitate a moving tail action, the River Worm is a must have when fishing for wary trout and panfish. Live curling action 2 inches...
    $4.49
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  • TERMINATOR SHUDDERING BAIT

    TERMINATOR SHUDDERING BAIT

    Custom designed swimming lip, combined with a lower positioned head creates an erratic, hard pounding, sweeping action. Amplified water displacement generated by the swimming lip emulates feeding predatory fish. Life-like, interchangeable silicone skirt...
    $12.49
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  • VMC DROP DEAD WEIGHTED HOOK

    VMC DROP DEAD WEIGHTED HOOK

    New from VMC this weighted hook adds the ideal action when paired with the Trigger X® Drop Dead Minnow or Flutter Worm. Fish it traditionally or using the drop dead technique.   Weight is Positioned Low on the Hook Like a Keel Extra Wide...
    $7.95
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  • VMC FINESSE HALF MOON JIG

    VMC FINESSE HALF MOON JIG

    When the fishing gets tough, sometimes downsizing your presentation is the key to getting bites. The VMC® Finesse Half Moon Jig can be used in much the same way you would a shaky head. The hollow back of the Half Moon Jig Head allows a worm to fit...
    $8.95
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  • VMC HEAVY DUTY WIDE GAP HOOK VMC HEAVY DUTY WIDE GAP HOOK

    VMC HEAVY DUTY WIDE GAP HOOK

    Created for fishing tough cover and in tough situations, VMC® Heavy Duty Wide Gap Hooks have the strength for use with the heaviest equipment. Special 3-degreee offset point brings into play a trick tournament anglers use to increase hookups. ...
    $6.95
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  • VMC NED RIG JIG VMC NED RIG JIG

    VMC NED RIG JIG

    Optimal distance from keeper to jig head allows the plastic to remain in place on the hook shank by collapsing tightly in that area creating superior holding power.   HOOK - Hybrid Wider Gap Maximizes Hook Sets and Hybrid Bend for Extra...
    $6.95
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  • VMC SINKER STOPS - BLACK

    VMC SINKER STOPS - BLACK

    High density neoprene stopper designed to peg the weight close to the hook on a punch, flipping or pitching rig. Eliminates crimping and possible damage to line while securely holding the weight in place.  Small: For Line Diameters Between 4-8...
    $2.79
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  • VMC SPINSHOT HOOK VMC SPINSHOT HOOK

    VMC SPINSHOT HOOK

    The new VMC SpinShot is the most simple, affordable and efficient drop shot hook on the market today that eliminates line twisting and allows anglers to stack multiple hooks at different depths (when legal) and/or combine the hook with weights and jig...
    $7.95
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  • VMC STAND UP SHAKY HEAD JIG

    VMC STAND UP SHAKY HEAD JIG

    The VMC® Stand-Up Shaky Head Jig is designed with a flat-bottomed head that allows it to standup and rock enticingly on the bottom. The VMC® Stand-Up Shaky Head Jig also features an easy-to-rig spiral locking spring to firmly secure your bait...
    $10.95
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  • VMC TUBE JIGS

    VMC TUBE JIGS

    The VMC® Tube Jig Heads feature an elongated weight that fits perfectly in your tubes for a more natural presentation. Premium1x strong needle point hooks, complete with a forged shank,high-carbon steel construction and traditional round bend...
    $8.49
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  • SALE
    VMC TUNGSTEN TEAR DROP WEIGHT

    VMC TUNGSTEN TEAR DROP WEIGHT

    Extreme hardness provides a better feel for structure and light bites. 35% smaller profile for fewer snags and better cover penetration. Easy connect line pinch.   #TTDWTUNGSTENTEARDROPWEIGHT SPECIFICATIONS WEIGHT PACK MODEL...
    $10.95 - $16.95
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  • VMC WIDE GAP HOOK

    VMC WIDE GAP HOOK

    Designed for light to medium weight fishing conditions, the VMC Wide Gap hooks offer the advantage of a 3-degree offset point, a trick enlisted by tournament pros for years to increase hookup percentages. Closed resin eye eliminates the risk of line...
    $5.49
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  • WALKING DROP-SHOT 6-PK

    WALKING DROP-SHOT 6-PK

    WITH LINE GRIPPER SWIVEL Lunkerhunt Walking Drop Shots provide a cost effective approach to an innovative modern day technique. A fusion of modern and traditional bait rig systems, the Lunkerhunt Walking Drop Shot & Live Bait Sinker is a must have...
    $4.95
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  • X-ZONE WACKY RIGGING TOOL

    X-ZONE WACKY RIGGING TOOL

    The X Zone Lures Pro Series Wacky Tool is the perfect tool for installing o-rings for your Wacky Rig presentation. Comes with: 10 O-rings Carabiner Clip Coiled Lanyard
    $10.49
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  • X-ZONE X-TUBE X-ZONE X-TUBE

    X-ZONE X-TUBE

    Perfect for a variety of applications, the Xzone Lures X-Tube offers anglers hand-made quality designed to out fish all other ordinary tubes on the market. Built with a large bulbous head and hand cut tails that allow the X-Tube to deliver a...
    $8.95
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  • YAMAMOTO SENKO 4" 10PK

    YAMAMOTO SENKO 4" 10PK

    The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has...
    $11.95
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  • YAMAMOTO SENKO 5" 10PK

    YAMAMOTO SENKO 5" 10PK

    The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has spawned...
    $11.95
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  • YAMAMOTO SENKO 7" 5PK

    YAMAMOTO SENKO 7" 5PK

    The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has spawned...
    $9.95
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